{"id":22630,"date":"2025-11-18T10:40:01","date_gmt":"2025-11-18T08:40:01","guid":{"rendered":"https:\/\/www.nordicorganicexpo.com\/2025\/11\/18\/mycare-tar-rodret-for-andamalsdriven-innovation-pa-nordic-organic-expo\/"},"modified":"2025-12-03T12:26:37","modified_gmt":"2025-12-03T10:26:37","slug":"mycare-tar-rodret-for-andamalsdriven-innovation-pa-nordic-organic-expo","status":"publish","type":"post","link":"https:\/\/www.nordicorganicexpo.com\/sv\/2025\/11\/18\/mycare-tar-rodret-for-andamalsdriven-innovation-pa-nordic-organic-expo\/","title":{"rendered":"MyCare tar rodret f\u00f6r \u00e4ndam\u00e5lsdriven innovation p\u00e5 Nordic Organic Expo"},"content":{"rendered":"\t\t
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November 18, 2025<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"MyCare_headerbild\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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MyCare tar rodret f\u00f6r \u00e4ndam\u00e5lsdriven innovation p\u00e5 Nordic Organic Expo<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Fr\u00e5n sp\u00e5rbara ingredienser till kompromissl\u00f6sa h\u00e5llbarhetsstandarder kommer MyCare till Nordic Organic Expo med ett tydligt budskap: framtidens v\u00e4lm\u00e5ende \u00e4r b\u00e5de transparent och djupt sammanl\u00e4nkat. F\u00f6r att ta reda p\u00e5 mer om visionen bakom detta tillv\u00e4gag\u00e5ngss\u00e4tt satte vi oss ner med T\u00e4rje Penns\u00e4ter, f\u00f6rs\u00e4ljningschef p\u00e5 MyCare.<\/strong><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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MyCares uppdrag bygger p\u00e5 \u00f6vertygelsen att personlig h\u00e4lsa och omsorg om planeten m\u00e5ste utvecklas tillsammans. Deras tillv\u00e4gag\u00e5ngss\u00e4tt kombinerar naturdriven insikt med banbrytande forskning \u2013 vilket s\u00e4kerst\u00e4ller att varje produkt k\u00e4nns relevant f\u00f6r dagens medvetna konsument.<\/p>\n

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\u2013 P\u00e5 MyCare drivs vi av en enkel \u00f6vertygelse: personlig h\u00e4lsa och planetens h\u00e4lsa g\u00e5r hand i hand, s\u00e4ger T\u00e4rje Penns\u00e4ter.<\/p>\n

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Innovation p\u00e5 MyCare f\u00f6ljer en disciplinerad kompass: verkliga f\u00f6rdelar, verklig h\u00e5llbarhet och verkligt l\u00e5ngsiktigt v\u00e4rde. F\u00f6retaget prioriterar l\u00f6sningar som faktiskt kan f\u00f6rb\u00e4ttra m\u00e4nniskors liv samtidigt som milj\u00f6p\u00e5verkan minskar \u2013 en balans som blir alltmer s\u00e4llsynt p\u00e5 en konkurrensutsatt marknad.<\/p>\n

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\u2013 N\u00e4r vi utv\u00e4rderar nya innovationer letar vi efter tre saker: verklig nytta f\u00f6r konsumenten, bevisad h\u00e5llbarhet och l\u00e5ngsiktigt v\u00e4rde, till\u00e4gger T\u00e4rje.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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H\u00e5llbarhet blir standarden<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Efterfr\u00e5gan p\u00e5 ekologiska och milj\u00f6v\u00e4nliga produkter visar inga tecken p\u00e5 att avta, och MyCare<\/strong> menar att vi bara \u00e4r i b\u00f6rjan. Yngre generationer h\u00f6jer f\u00f6rv\u00e4ntningarna \u2013 och omvandlar h\u00e5llbarhet fr\u00e5n en bonusfunktion till ett krav i alla produktkategorier.<\/p>\n

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\u2013 Vi ser en f\u00f6rskjutning fr\u00e5n \u201dtrevligt att ha\u201d till \u201dicke-f\u00f6rhandlingsbart\u201d, s\u00e4rskilt bland yngre m\u00e5lgrupper.<\/p>\n

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Bland MyCares senaste framg\u00e5ngar finns ett viktigt steg mot full sp\u00e5rbarhet av ingredienser \u2013 ett initiativ som h\u00f6jer ribban f\u00f6r ansvarsfull sourcing. Deras samarbete med Kiki Health exemplifierar en framtid d\u00e4r kvalitet, transparens och etik st\u00e4rker varandra i varje led av v\u00e4rdekedjan.<\/p>\n

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\u2013 Det h\u00e4r initiativet f\u00f6rb\u00e4ttrar inte bara produktkvaliteten, det \u00e4r ocks\u00e5 ett steg fram\u00e5t i att visa att ansvarsfull sourcing kan skapa v\u00e4rde p\u00e5 alla niv\u00e5er.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Nyckelpartnerskap<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Starka partnerskap \u00e4r ryggraden i MyCares arbete \u2013 byggt p\u00e5 f\u00f6rtroende, gemensamma standarder och kontinuerlig f\u00f6rb\u00e4ttring. Leverant\u00f6rer genomg\u00e5r noggranna utv\u00e4rderingar och alla inblandade samarbetar f\u00f6r att driva h\u00f6gre h\u00e5llbarhet och etisk prestation \u2013 tillsammans.<\/p>\n

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– Samarbete \u00e4r avg\u00f6rande \u2013 h\u00e5llbarhet \u00e4r n\u00e5got vi uppn\u00e5r tillsammans, inte ensamma.<\/p>\n

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F\u00f6r konsumenter som vill g\u00f6ra mer medvetna val betonar MyCare att framsteg b\u00f6rjar med sm\u00e5, stadiga steg. Att v\u00e4lja transparenta varum\u00e4rken med sp\u00e5rbara ingredienser och \u00e4rlig kommunikation f\u00f6rst\u00e4rker effekten l\u00e5ngt bortom shoppingkorgen.<\/p>\n

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– Varje val spelar roll, \u00e4ven de vardagliga, bekr\u00e4ftar T\u00e4rje.<\/p>\n

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Av Rebecca Hyde-Price Aggestam<\/em><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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dela<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tMalm\u00f6 och Kista M\u00e4ss-Service blir Nordic Expo Service\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\t\t\t\n\t\t\tjanuari 6, 2026\t\t<\/span>\n\t\t\t\t\n\t\t\tInga kommentarer\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\n\t\t\n\t\t\tL\u00e4s mer \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tNordic Organic Expo 2025 g\u00f6r en stark debut under ledning av Easyfairs.\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\t\t\t\n\t\t\tnovember 28, 2025\t\t<\/span>\n\t\t\t\t\n\t\t\tInga kommentarer\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\n\t\t\n\t\t\tL\u00e4s mer \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tM\u00f6t Michel Brack\u00e9: teknikern som blev h\u00e5llbarhetsguru\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\t\t\t\n\t\t\tnovember 18, 2025\t\t<\/span>\n\t\t\t\t\n\t\t\tInga kommentarer\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\n\t\t\n\t\t\tL\u00e4s mer \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Fr\u00e5n sp\u00e5rbara ingredienser till kompromissl\u00f6sa h\u00e5llbarhetsstandarder, MyCare kommer till Nordic Organic Expo med ett tydligt budskap: framtidens v\u00e4lm\u00e5ende \u00e4r b\u00e5de transparent och djupt sammanl\u00e4nkat. F\u00f6r att l\u00e4ra oss mer om visionen bakom detta tillv\u00e4gag\u00e5ngss\u00e4tt satte vi oss ner med T\u00e4rje Penns\u00e4ter, f\u00f6rs\u00e4ljningschef p\u00e5 MyCare.<\/p>\n","protected":false},"author":1337,"featured_media":22129,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_seopress_robots_primary_cat":"inga","_seopress_titles_title":"MyCare tar rodret f\u00f6r \u00e4ndam\u00e5lsdriven innovation p\u00e5 Nordic Organic Expo","_seopress_titles_desc":"Fr\u00e5n sp\u00e5rbara ingredienser till kompromissl\u00f6sa h\u00e5llbarhetsstandarder kommer MyCare till Nordic Organic Expo med ett tydligt budskap: framtidens v\u00e4lm\u00e5ende \u00e4r b\u00e5de transparent och djupt sammanl\u00e4nkat. F\u00f6r att ta reda p\u00e5 mer om visionen bakom detta tillv\u00e4gag\u00e5ngss\u00e4tt satte vi oss ner med T\u00e4rje Penns\u00e4ter, f\u00f6rs\u00e4ljningschef p\u00e5 MyCare.","_seopress_robots_index":"","footnotes":""},"categories":[19],"tags":[],"edition":[403],"class_list":["post-22630","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nyheter","edition-nordic-organic-expo-2025-sv"],"_links":{"self":[{"href":"https:\/\/www.nordicorganicexpo.com\/sv\/wp-json\/wp\/v2\/posts\/22630","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nordicorganicexpo.com\/sv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nordicorganicexpo.com\/sv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nordicorganicexpo.com\/sv\/wp-json\/wp\/v2\/users\/1337"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nordicorganicexpo.com\/sv\/wp-json\/wp\/v2\/comments?post=22630"}],"version-history":[{"count":1,"href":"https:\/\/www.nordicorganicexpo.com\/sv\/wp-json\/wp\/v2\/posts\/22630\/revisions"}],"predecessor-version":[{"id":22631,"href":"https:\/\/www.nordicorganicexpo.com\/sv\/wp-json\/wp\/v2\/posts\/22630\/revisions\/22631"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nordicorganicexpo.com\/sv\/wp-json\/wp\/v2\/media\/22129"}],"wp:attachment":[{"href":"https:\/\/www.nordicorganicexpo.com\/sv\/wp-json\/wp\/v2\/media?parent=22630"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nordicorganicexpo.com\/sv\/wp-json\/wp\/v2\/categories?post=22630"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nordicorganicexpo.com\/sv\/wp-json\/wp\/v2\/tags?post=22630"},{"taxonomy":"edition","embeddable":true,"href":"https:\/\/www.nordicorganicexpo.com\/sv\/wp-json\/wp\/v2\/edition?post=22630"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}