What matters to you?

To us, it’s making a difference. Yes, it’s organic food. Free-from. Vegan. Protecting the seas. Reducing plastic waste. Recycling. Conservation. Organic skincare. Thinking differently. Zero waste. Enjoying life with our impact on the planet in mind.

But crucially, we care about helping you to help your customers incorporate these things into their lives.

The show hosts 500+ brands dedicated to this outlook.

We know you’re going to love each one and want to stock their fantastic products.

Innovation Zone

We know you want to find the best and latest products, so make the Innovation Zone your first stop. Check out the online gallery in advance, and vote for your favorite when you arrive. The power’s in your hands to decide the winner of the Innovation Zone Awards.


So much more than death by Powerpoint. You’ll see brands pitching new products live to the buyers from Lidl. The Elevator Pitch session for start-up companies. Plus, the very latest consumer research. Don’t just hear the latest trends - be there to create them.

EEN Business Matchmaking

Don’t waste a minute when you arrive. Set up meetings with international business partners before the show. Together with EEN (Enterprise Europe Network), you can plan your time with productive face-to-face buyer/producer sessions.

It's  an ethical  thing.

Not just an exhibitor list

A collection of carefully curated brands who form our tribe.



brands, from start-ups to household names


of exciting new products


international pavilions


industry peers


Sounds like your cup of tea?