
Agneta Elmegård
In 2019 and 2022 Agneta Elmegård was listed as one of Scandinavia’s most influential figures in “Green Beauty.”

In 2019 and 2022 Agneta Elmegård was listed as one of Scandinavia’s most influential figures in “Green Beauty.”

Anette Lüning is a Certified Nutritional Therapist, Herbalist, and Educator at Holistic Sweden AB.

Jenny is a stylist, makeup artist, and hair stylist with a passion for empowering individuals through personal style.

Justyna Żerańska, PhD, general director at the Polish Union of the Cosmetics Industry.

Purchaser at MyCare Nordic, responsible for the categories of dietary supplements and food products.

Maja Stål is a nutritionist and biomedical analyst with advanced training in functional medicine.

Mark holds a degree in Chemistry and an interdisciplinary PhD. between chemistry and genetics. Prior to his appointment at NATRUE in 2014, Mark worked in biotechnological and pharmaceutical research.

Michel Bracké is a strategic advisor, experienced board member, and senior executive with an extensive background in management, venture investments, and consulting.

Therese Alshammar is nothing short of a swimming icon. With a career that spanned over two decades, she made waves around the world – quite literally.

Purchaser at MyCare Nordic, responsible for categories such as organic skincare and non-food products. Natalia

Sandra Hiort, editor in chief at MåBra, the number one health magazine in Sweden.

I’ve worked with store design, interior concepts, and retail branding for over 25 years – and I still love it! What drives me is creating strong customer experiences that not only feel great but also build lasting, meaningful brands.

Sales Manager at MyCare Nordic, responsible for the company’s non-chain-affiliated stores and e-commerce customers.

Therése Hallberg is a freelance journalist and editor who has specialized in beauty since 2006. As a freelance beauty editor for Tara magazine, she also contributes regularly to Amelia, Daisy Beauty and Daisy Beauty Professional.