The Innovation Zone is your exclusive opportunity to present your
latest product to a highly engaged audience. To be featured in this
dynamic space, your product must have been launched within the
past 12 months—or be a recent re-launch by a Swedish company or a
new entry to the Swedish market. Products previously available in
other markets are also welcome, as long as they’re new to Sweden.
Don’t miss the chance to highlight your innovation where it truly
stands out!





