Consumer Power and Conscious Choices of Tomorrow

In an era defined by climate change, biodiversity loss, public health challenges and rising geopolitical instability, how can we ensure resilient food systems that serve both people and the planet? Emma Rung, CEO of KRAV, Sweden’s leading organic certification body, will share how certified organic production isn’t just about avoiding chemicals. It’s a powerful, ready-to-use toolkit for tackling the challenges of tomorrow: safeguarding water, restoring biodiversity, improving animal welfare and building national preparedness. Emma will also explore the journey of organic food from niche to mainstream – and what it takes to make it truly accessible for all.